Zipcar has issued a challenge: for 30 days, put down your keys, dust off your bike, trike or roller skates and find out what the Zipcar way of life is all about. Last year, 300 folks across North America turned in their car keys for a month as part of the 2008 Zipcar Low-Car Diet. And, in addition to cutting congestion, they also walked 85% more, biked 136% more and decreased their miles driven by 71%. Pretty impressive, eh? Starting July 15, a new crop of participants from all Zipcar cities worldwide* will begin the 2009 Low-Car Diet: one full month of living without a primary car.
Zipcar will be selecting 30 participants in each Zipcar metro to take part in the 2009 Low-Car Diet. Zipcar and its partners (including the Bicycle Coalition of Greater Philadelphia, Fuji Bikes and Breezer Bikes) are committed to providing all participants with the necessary tools for creating transportation nirvana, including transit passes, bike rentals, discounts at local retailers, and, of course, a 1-year Zipcar membership with $200 in driving credit to get started.
There will be a number of applicants for only 30 spaces, and Zipcar would like to make sure they're the best. If you think you'd like to try an unconventional diet just fill out this short survey.